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Long bobs and dad lobs are all the fad lately, however the origin of the coiffure is close-cropped and blunt. And that is the retro model mannequin Gigi Hadid is rocking in her newest Miu Miu marketing campaign.
Steven Meisel/Courtesy of Miu Miu
Within the footage, photographed by Steven Meisel, Hadid carries the Wander and Arcadie luggage. Her tender make-up provides her an All-American look, and her pinned waves are so Nineteen Thirties—and that reference is intentional.
Per Miu Miu's press launch, the marketing campaign attracts inspiration “from the stylized work of the pioneering British interwar photographer Yevonde. A feminist and suffragette, Yevonde’s career emblematizes freedom and independence…Yevonde’s work of the 1930s is ground-breaking for its use of delicately nuanced and considered color, creating surreally perfect arrangements of models and high-society elites within utopian scopes of unreal props, drapery, and foliage."
It's a new look for Hadid, the ultra-modern model, but it works. “GORGEOUS” wrote her mom, Yolanda Hadid, on Hadid's post of the pictures. Kylie Jenner added the identical remark, however in decrease case.
Steven Meisel/Courtesy of Miu Miu